Sacramento, get a hold of yourself

As we discussed earlier this week, Ikea opened today to the public and, shocker, there were a flood of folks waiting in line to get in.

From cbs13.com:

Customers have been camping out for days, others for hours and hundreds more are lined up in the cold this morning waiting for their chance to shop at IKEA. The Swedish furniture chain is opening is 27th store in North America today in West Sacramento.

Hear that Sacramento? The 27th store in North America. The Emeryville location has been open for years with little to no fanfare. So what gives? And it is a Wednesday, you know, sometimes referred to as a "work day" which really has me scratching my head.

After opening ceremonies that included the Swedish National Anthem, sawing of a log and lots of free IKEA goodies, the doors opening about 15 minutes early. Many customers are sporting yellow IKEA ball caps and women dressed in traditional Swedish costumes are entertaining the crowds.

What in the name of Pippi Longstocking is going on here, people? Somebody, set me straight.

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Author: RonTopofIt

RonTopofIt is a complex personality, as are most of the small breed of modern day renaissance millionaires. He wishes more people were like him and yet believes that it takes all kinds. You've met RonTopofIt many times, you just don't remember him.

5 thoughts on “Sacramento, get a hold of yourself”

  1. I second your request (demand?) for Sacramento to get a hold of itself. There has to be some correlation between the fact that the same people who can spend an entire ‘work day’ waiting in line at IKEA also can’t seem to find the transportation to Emeryville to have the same experience. I’m just saying.

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  4. I would’ve posted more comments yesterday, but I spent the entire day in line.

    I sure was dissapointed when I found out that the line wasn’t for drivers license renewal. Now I’ll have to go wait in line again.

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