McDonald’s sued for marketing to children

Jackie Chiles - Attorney at Law

I am not sure what to make of this article about a Sacramento mother who, along with the Center for Science in the Public Interest, is part of a lawsuit against McDonald’s to get them stop using toys to market meals to young children.

Monet Parham said she is upset that her children request McDonald’s food after seeing the company’s ads.

My son requested an Apple iPad for Christmas, should I sue Apple for making them so darn handy? I mean, 9.7 inches of Bejeweled goodness. I am not made of wood you know.

They claim McDonald’s decision to markets its meals directly to young children violates several consumer protection laws because it exploits a child’s vulnerability.

A child’s vulnerability? To play with toys and crave French fries? How about the cereal aisle at the supermarket? The positioning of those sugary-sweet-teeth-rotters exploits a child’s vulnerability to not see anything above 4 feet, right?

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